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After selecting a location or Point of Interest (POI), access the Area Reports in the left sidebar for detailed insights on Radius Rings Trade Area, Drive Time Trade Area, Demographics, and Car Traffic.

Once you have chosen a location or Point of Interest (POI), navigate to the second section of the left sidebar to access the 

. This section features comprehensive insights, including the 

Access the trade area map with customizable 

, and gather data on consumer spending, population and demographics, and benchmarking.

Trade Area Size, # of Same Category Locations within Trade Area, Demographic & Consumer Spend Overview

Total Retail, Food, Alcohol, Housing, Apparel, Transportation, Health, Entertainment, Personal Care

Households, Housing Units, Gender, Ethnicity, Age, Marital Status, Value of Owner-Occupied Housing Units, Types of Housing Units, Household Income, Education, Labor Force, Transportation to Work, Travel Time to Work, Population by Industry, and Population by Occupation

Within Trade Area Comparison, Nearest Same Category Locations and Foot Traffic Trend Comparison

Access the trade area map with the option to edit the 

; and gather data on consumer spend, population and demographics, and benchmarking.

Households, Housing Units, Gender, Ethnicity, Age, Marital Status, Value of Owner Occupied Housing Units, Types of Housing Units, Household Income, Education, Labor Force, Transportation to Work, Travel Time to Work, Population by Industry, and Population by Occupation

Select your radius, and gather demographic info for the current year, 5-year forecast, and national average.

Select the car traffic period, AADT (Annual Average Daily Traffic) by day, and AADT by hour. Choose to view car traffic from the selected direction, opposite direction, or combined directions.

Area Reports Overview

Parcel, Area, and Mobility insights including data from over 100 million cell-phones.